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What is Business Process Management (BPM)?
Business Process Management in broad terms is the automation of those employee activities that cost the company valuable time and money. All businesses today are dependent on people extracting, formatting and distributing business information from business applications. Yet, people have physical limitations, they are prone to illness and unfortunately make mistakes. Business Process Management technology is the IT industry’s response to the problems created by employee-dependant applications. Directors, managers, suppliers and customers expect instant responses to real-time commercial interactions and business process management technology leverages all the organisation’s I.T. systems by creating a real-time, responsive infrastructure.
How Does Business Process Management software work?
Business Process Management Software works by ‘loosely coupling’ with a company’s existing applications which enables it to monitor, extract, format and distribute information to systems and people; in line with business events or rules. By leveraging the processes and information of existing applications, automated business processes can be configured and re-configured without having to alter the underlying configuration of a company’s applications. TaskCentre merely uses these applications as information services and workflow trigger points.
The Business Benefits of Business Process Management software
Business Process Management Software, as a technology, can deliver endless benefits to any-sized organisation but more importantly these benefits will be unique to your company. Through automating repetitive employees business processes, such as report creation and distribution or the monitoring of or reporting on company KPI’s, TaskCentre reduces your operational costs and frees-up employees to concentrate on activities that are important to the success of your business. A small sample of the common business benefits that our customers cite include:
- Stronger Revenue Streams
- Operational Savings
- Reduction in the Administration involved with Compliance and ISO Activities
- Greater Company Agility
- Higher Customer Satisfaction Levels
- Freeing-up of Employee Time
- Eradication of Data Entry Errors
- Critical Failure Avoidance
Business Process Management (BPM) Software for CRM Applications
This competitive arena is evolving on a second-by-second basis and no company is free from the effect of commercial rivalry. Indeed, as Customer Relationship Management (CRM) professionals readily confess, the relentless jostling for the acquisition of new customers or the retention of existing clients have now become precise arts in their own right. Yet, throughout the evolution of CRM, one thing has remained true; the customer is king. Industrial analysts from both the technical and non-technical arenas have predictably revamped this old-age marketing truth with phrases such as ‘Personalisation,’ ‘One-to-One Marketing,’ ‘Customer Experience Management" and today’s latest mantra ‘Customer-Centric’ marketing. Unfortunately, the fact remains that nothing has really changed in 20 or so years. It’s all about who can fulfil the customers needs cheaper, quicker and in the most personal, professional and intelligent manner. In pursuit of this Holy Grail of CRM, many organisations have deployed powerful CRM applications and brought about greater structure, meaning and professionalism to the management of their customer relationships. Furthermore, CRM systems have facilitated strong business forecasting, increased accountability and visibility of the marketing department and made a solid contribution to organisational growth. Yet, although the success stories of CRM systems are well documented in industrial circles so is CRM’s achilies heel; its complete dependence on people. Popular business processes CRM professionals have automated include:
- Event-Based E-mail/SMS Marketing Shots
- Sales Reports
- Literature Request Fulfilment Processes
- User E-mail Archiving
- Sales Representative Performance Reports
- Creation and Distribution of Welcome Packs
